Monday, August 27, 2012

Be Relevant

One of the good things about social media is that it can reconnect you with people you haven't seen in a while. Case in point: my friend Jesse. I was thinking back, and I actually have known Jesse for almost my entire life. We went to elementary school together and then on to junior high and high school. My memories from all those school days are not all sharp, but I can honestly say that I remember Jesse as always being a nice guy.

After reconnecting through Instagram, I have learned that he is more than the nice guy I always thought he was. He married his high school sweetheart, they moved to Arizona, and now he has started a very fashionable non-profit called BeRelevant.

When you purchase a man or woman's shirt from BeRelevant, 25% of the proceeds are going to their charity partner. BeRelevant is currently working with the Phoenix Children's Hospital. By going to their site you can shop for shirts and learn more about their causes and mission to do good for future generations and empowering others to give back to the community. In short, it's about doing good and looking good while doing it.

I am so amazed and inspired to learn about what others have done with their lives and what they are doing for others since I last saw them. One of the things I love about writing, editing and rhetoric in general, is that relevance is key to building a strong story, case, argument, or point of view. I would like to thank Jesse for reminding me that the past isn't always relevant, but rather it's the legacy you leave that has the power to do the most good.

Hope you are inspired to be kind, to be relevant today, and in the years to come.

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